The Power of Remembering to Follow Up

Submit Payment. *Click* You’ve just place your order online. Yes – that brand new Nutri-Something-I-Didn’t-Know-I-Needed blender is on sale and you just happened to be the lucky number 1,498,012th person to order one. Lucky you. You wait with bated breath every afternoon rushing home to see if you can perhaps – by some stroke of God-given luck – beat the man in the brown truck (UPS guy) to your door. […]

 

1 Incredibly Easy Change to Help You Better Market Your Facebook Page

Here’s one incredibly easy change to make to your Facebook page that will help you better market yourself on one of the largest websites in the world – and it’s super easy to do. First, let me show you what we’re going to do. We’re going to add your URL to the information bar of your Facebook page – this is the #1 place people look for information on you, […]

 

Pinterest unveils Company Pages - and You Should Have One.

If you have a Pinterest account already, you’ll thank the internet gods when you hear that Pinterest has unveiled company pages. Now, those of you who have a “company page” under the guise of a regular user may not want to give up all those precious pins, BUT – Pinterest sweetened up the deal. But let’s explain to the masses what Pinterest is and then we’ll hit the why you should be on […]

 

5 Linkedin Restoration Networking Groups You Should Join Right Now

Let’s be honest – Linkedin is a GREAT resource for not only connecting with clients, but also connecting with competitors. *gasp* Yes, yes you read that correctly – I said connecting with competitors. We all have plenty of stuff to learn from others, and goodness knows we have learned plenty of lessons ourselves. So, now that you’re past the initial shock of actually sitting down with those you spend all […]

 

Download these Free Memorial Day Facebook Cover Photos

If you consider yourself “Facebook Affluent,” you’ll know the benefits of keeping your Facebook page fresh – and what better / easier way to do that than with an awesome cover photo. With Memorial Day this weekend, I thought it would be nice to put together a few Cover Photos related to the holiday reminding everyone that this day is more than just burger and a beer day, it’s the […]

 

Some Awesome Business Inspired Quotes

I was reading a discussion in one of the Linkedin Groups I belong to entited “Have a favorite business Quote? Share it here.” by Dan Murray, Coach | Consultant for Water Damage & Disaster Restoration Contractors. Some of these quotes submitted by group members were too good not to turn into a poster… so, posters they were made into! Here’s a few of my favorites (you can also find them on my Pinterest page […]

 

Promoting Posts on Facebook

If you’ve ever made a post on your Facebook page in the last year (this post was written on 3/31/), you’ve seen the option to “promote posts” option … or maybe you haven’t, which is why I decided to throw this little tid-bit of information together for Social Sunday. Promoting Posts on Facebook Promoting posts on Facebook give page admins the benefit of reaching a larger majority of their audience. […]

 

2013 Edition of How to Create a Facebook Ad for Pages

Welcome to our second installment of Social Sunday,  the day we set aside to discuss social media and the ever complicated restoration industry. What are Facebook Ads? Facebook ads are advertisements paid for by companies, pages, or people meant to promote their page, product, website, etc. There are many variations of Facebook ads since Facebook’s last update, but we’ll focus on the basic ad in this post. Facebook ads appear in […]

 

Preemptive Marketing - Be the Maverick

Welcome to our first installment of “Social Sunday,” the day we set aside to discuss social media and the ever complicated restoration industry. Unlike most construction companies who capitalize on an emotional connection to get a woman to want to remodel her kitchen or a man to want to turn that car port into his dream “man cave,” restoration companies have one of the toughest hurdles of all – marketing before […]